“In an age of universal deceit, telling the truth is a revolutionary act”. ~ George Orwell
Dear friend and subscriber,
There’s no better way of gaining your subscriber’s trust than admitting the flaws in your product or service.
Sure, it takes some serious cojones to do it, but make no mistake: your subscribers will trust you all the more for it, and, it will make all your product’s good points sound more believable.
Look, there’s no such thing as the perfect product.
You see, your product or service is like a man wearing a tuxedo with a booger on his nose – he looks good from afar, but upon closer inspection, not so good.
Listen:
Just come straight out and address the flaw. Not only will their trust in you skyrocket, but often your sales will too.
Well, wasn’t that a neat and tidy little lesson, eh?
Hmm, come to think of it, it was pretty damn near perfect.
Hey, one last thing:
If you are ready to pull in mucho dinero with email, hotfoot it here: Email Playbook
Sure, it ain’t a perfect product, but let me ask you this:
If it can boost your business profits by at least 10% (I believe it can double them)…
…whadda you care?
Kelvin
Email Marketing Maverick