Free Access to Kelvin’s Ultimate Email Cheat-Sheet and 10 Minute Copy Speed Course

How To Become 37x’s Better At The One Skill That Pays The Bill

There are two types of people in the world:

Those who are doing BETTER than you, and those who are doing WORSE than you.

How you treat each group will determine how happy you will be.

If you burn with envy every time you pull up at the lights next to a car that’s better than yours, you will be a miserable sod.

If you turn a blind eye to those less fortunate than yourself, you will be a miserable sod, and a sad sack!

But…

…if you can shake the hand of those doing better than you, and give a hand to those doing worse than you…

…You Will Truly Be a Happy Camper!

Now, sadly but truly, a lot of the time I AM that miserable sod, and sad sack.

I guess that’s why I’m writing about this now; it’s really a message for me. (Dammit, I’m making it all about me again!)

But my guess is we can all do with hearing this message, right?

You know, putting others before yourself sure doesn’t come naturally, but, like I said, if you can pull it off, you will suddenly become a helluva lot happier.

It’s one of life’s most counterintuitive truths.

But a truth nonetheless.

OK, enough soup for the soul, let’s talk about something else.

Howzabout this:

Let’s talk about how to get your prospects (subscribers) to pony up and buy your product or hire your service.

I knew you’d like that one.

Alrighty then, let’s hit it.

Now, what I’m about to share with you is a powerful concept tell you probably won’t like hearing.

In fact, I’m almost certain you won’t like it.

Aw, nuts.

I’m starting to think this is a bad idea. I mean, why talk about something which will be scoffed at, or at least not acted upon?

Naaaah, screw it. I’ll do it anyway.

Listen:

The following concept, if acted upon, will (eventually) bring you mucho dinero. More moolah than you could probably handle right now. It will equip you with the ability to sit down and write promotional emails that make even the most tightwad of buyers crawl out of their lairs and almost beg you to take their money.

What is this powerful concept I speaketh of?

The concept is simply this: constant improvement.

I’m talking about small, incremental changes in processes in order to improve efficiency and quality. Now, let’s apply this concept to the business of making sweet-tender-sales via email. What is the one skill that if you improved, would help you make more sales with your email marketing?

Marketing?

No.

No. no. no.

Listen, improving your marketing may get you more subscribers, but if you’re already struggling to get your current subscribers to buy your product or service, do you really think getting more subscribers will help?

I don’t think so, either.

You will just end up with a whole lot more subscribers who ignore your promotional emails.

No. What you want to improve is…

…Your Ability To Turn a Subscriber Into a Buyer!

And the skill that turns subscribers into buyers is email copywriting.

Email copywriting, my dear subscriber, is THE skill that pays the bill, and THE skill you should be continually improving.

Let’s take a closer look at the concept of constant improvement, shall we?

Now, check this out: if you have one hundred bucks, and you were able to increase that one hundred bucks by 1% every single day, at the end of one year you would have $3,778.34 (that’s 37x’s what you started out with)

Okay, I’ll admit that’s not mind-blowing, but check this out for size:

If we take this “1% improvement” concept and instead of applying it to money, we apply it to improving your email copywriting, well….you do the math.

Yup, if you improved your email copywriting by just one measly percent each day, by the end of one year you will be…

…37 Times Better!

Not bad, huh?

Okay then, I’m going to assume that you are one of the extremely rare individuals who are willing to improve your email copywriting a little bit every day; what then?

Are you gonna work out how to get better all by yourself?

Or are you going to hire a coach?

Huh?

You say you’d like to hire me as your email copywriting coach?

Sorry.

No can do.

However, if you would like to learn all my secrets of writing emails that rake in sales, you can!

How?

Easy.

Just grab my Email Playbook wherein I totally spill my guts.

But first, let me issue you a real warning:

It ain’t cheap, it ain’t for tire kickers, losers who never implement, or folks looking for a silver bullet.

Nope.

It’s for serious business owners and marketers only.

Still interested after all that?

Then proceed here: The Maverick’s Email Playbook

I’m out.

Kelvin

Email Marketing Maverick

Hey, Kelvin, do you have any copywriting products?

Aha…I thought you’d never ask.

I sure do.

However, they are very expensive, and if you’ve just stumbled onto my website and don’t know me from a can of paint, you’d be nuts to buy any of my products. After all, I could be a complete copywriting novice dressed up in guru clothing. Hell, the internet has no shortage of those.

Listen: I believe you should put someone’s content to the test before shelling out your hard earned. Know this: I want to help you drag in more sales for your business before you even think about giving me a single penny.

And that, dear website visitor, is why all my new subscribers get the following two perks:

NEW SUBSCRIBER PERK #1 - The 10-Minute Copywritng Speed Course

Fast-track your way to writing persuasive sales copy. I’m talking about copy that stomps on peoples’ greed glands while sounding credible and believable. Not easy to do. That’s why I created the 10-minute copywriting speed course. (You’re welcome)

I don’t care if you’re a sniveling beginner or a grizzled veteran, this will help you write copy that opens both minds and wallets!

FACT: most people suck at writing promotional emails...

And yet… people still seem to make email marketing profitable – lame email copy and all.

Even the most clueless of business owners who add email to their marketing arsenal will see an increase in business.

Email, dear website visitor, is a very forgiving marketing medium. And therein lies a golden opportunity. If you learn just a little email copy (as opposed to normal copywriting – yes…there’s a difference), you can truly work wonders with email marketing. Look, I could wax lyrical about email copy all day long, but let me get straight to the point:

Email and sales go together like drunk and disorderly, and…I want to prove to you how easy it is to write emails people love to read and buy from. The notion that you need to be well versed in direct response marketing and be a certified copywriting pro is just beautiful nonsense. Not saying that won’t help… of course it’d help. What I am saying is that email is a very different animal, thus, you can get away with not possessing a lick of copywriting knowledge. If you’re serious about boosting your business’s sales, you’re gonna love perk #2 …

NEW SUBSCRIBER PERK #2 - The Ultimate Email Cheat-Sheet

Don’t let their simplicity fool you. These 17 email “types” are shockingly effective for selling products and services.

"Kelvin has always given outstanding ways of improving your email marketing responses with proven mind blowing tips and secrets."

"Kelvin cuts through the crap. What he teaches just makes sense."

"This Maverick guy is oh so different. Kinda crazy in a delightful (and profitable) way! He is the one Goo-Ruu who really gets it . . . when it comes to the psychology of sales, he routinely hits it out of the park ! I use his insights in my retail sales job, which has surprisingly elevated me to making Honda’s "Counsel of Sales Leaders" two years in a row !

"Kevin offers great tips and advice... I have truly enjoyed his book and emails... it has helped me tremendously..."

"Kelvin Dorsey is the REAL DEAL."

"Get ready for some "Ah Ha" moments all throughout Kelvin's writings."

"Daily gems kept me interested and reinforced some things that needed reinforcing."

"Best money I’ve invested in my business online in 10 years."

"Kelvin Dorsey is crazy. That’s why I like him."

"Kelvin is the real deal. If you want to learn about copywriting and building a business that draws your ideal person to you, then you need to read his stuff."

"The way Kelvin writes his content, you will be literally laughing out loud!"

"If I can learn to write half this good I'll be eating shrimp from the Barbie every night!!!"

"His stories are very effective."

"Kelvin reveals all of the tricks and "secrets" of the salesman's trade without resorting to dishonesty."

"Great example of what a good marketer does best, sell himself. Hip and a little crude but entertaining information."

"Kelvin knows what he is talking about. His content has helped me sharpen my copywriting skills, email marketing skills, and speaking skills. Yes, speaking skills!"

"You will learn a lot."

"Kelvin provides extraordinary insight into successful online marketing."