A Slightly Uncomforatble Sales Pitch

  Dear subscriber, I know you’re used to my usual sophisticated and intellectually stimulating content… … but would you mind if I get a little down n dirty today? Would that be okay with you? Why, thank you. I can’t promise that you won’t regret it, but hey-ho. Now get

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Carpe That Damn Diem Already!

  Dear subscriber, I was eavesdropping on two middle-aged guys the other day. They were gabbing about drug use. “There’s NEVER a good time to start taking heroin.”, said one of the guys. At first blush, I agreed with that statement. But then I thought about it some more. I

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One Fine Day…

  Dear subscriber, There was once a man who was so cool… … that when Hollywood stars were around him, they acted like a bunch of teenage girls at a Beatles concert. I’m talking about a guy who was so damn cool, he made guys like James Dean and Steve

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At The Risk of Boring You…

  Dear subscriber, If you read yesterday’s email… … you would’ve seen a different side to Stephen Hawking, namely, his funny side. Yup, that guy was like a pair of winklepickers – old, compact, and sharp as a needle. Well, at the risk of boring you, I have another Stephen

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Hey, YOU… Pay Attention!

  Dear subscriber, There once was a poet named Kylie, Whose limericks made people smiley… She’d get to line four, then walk out the door… … because she really lost interest in whatever it was she was doing once her attention deficit disorder kicked in. *** Hey, did you dig

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I’m a Heavy Smoker…

  “I’m a heavy smoker. I go through two lighters a day.” ~ Bill Hicks   Dear subscriber, Exaggeration works well in comedy. Copywriting – not so much. In fact, it will hurt your copywriting efforts quicker than Tyson hurt Spinks in ’88. Yup, exaggeration and big claims in your

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The Law of Contrary Public Opinion

  Dear subscriber, In this day and age of streaming services and endless choices… … trying to find a decent movie to watch is like searching for a needle in a haystack, but the needle is invisible and the haystack is on fire. It’s enough to make you long for

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Breaking Good

Dear subscriber, There are two types of people in this world: (1) those who see the glass half empty, and (2) those who see the glass half empty, chipped, dirty, and leaking all over their good shoes. Whether you like it or not… we are all, to varying degrees, negative.

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