Free Access to Kelvin’s Ultimate Email Cheat-Sheet and 10 Minute Copy Speed Course

Three Marketers Walk Into a Bar…

 

Three marketers walk into a bar.

Each marketer sits down at the bar, orders a beer, opens up their laptop and starts writing a promotional email.

“What are you guys up to?”, asks the bartender.

“We’re writing a promotional email”, they reply.

“Why are you writing a promotional email?”, asks the curious bartender.

The first marketer says, “I’m writing a promotional email to promote my business.”

The second marketer says, “I’m writing a promotional email to get sales and make money, of course.”

The third marketer answered, “I’m writing a promotional email to help my subscribers better their lives.”

Now, let me ask you, dear subscriber, which marketer are you?

Hopefully, you are like marketer number three.

Look, I’m not saying that you shouldn’t want to promote your business, or want to fill your personal coffers. We all do. What I am saying is this: they should not be your ultimate focus. You see, if making money is your ultimate focus in business, you can’t help but be a taker. And being a taker and not a giver is to break the golden rule in business, which is this: Give and you will receive.

Hear ye this:

You don’t become successful in business by being greedy. Sure, you can make some serious bucks being a greedy bastard, but know this: greedy bastards NEVER succeed in the long run. Greed has a very short shelf life. It doesn’t take customers long to realize you’re taking more than you’re giving.

In other words, you can’t sustain a business by ripping off your customers.

Now, let’s talk about money.

When I was a young buck, and in need of some serious bucks, all I ever thought of was making more bucks.

What I didn’t realize at the time was this: money is very much like an aloof cat.

The more you chase it, the more it eludes you.

Listen, if you want a skittish cat to come up to you, what do you do?

It’s very simple.

You stop chasing it, and instead, you use something that will attract it.

If you put down a plate of tuna at your feet and wait quietly, it won’t be long before that kitty cat has its greedy little face in that tuna.

And so it is with money.

Money is incredibly skittish. It will flee from those who chase it. However, if you know what type of person attracts money, your money problems are over.

You see, there is a certain type of person that money finds irresistible.

Yup, money makes a beeline towards this type of person and avoids anyone who isn’t that kind of person.

OK, Kelvin, tell me, what type of person attracts money?

You know what?

I’d like to know what YOU think.

Tell me, what kind of person do you think money is attracted to. Reply to this email with your answer.

And, tomorrow, I’ll give you MY (very illuminating) answer.

Deal?

Great.

We’ll continue our little chat tomorrow.

 

Later.

 

Kelvin

Email Marketing Maverick

 

P.S. For those of you who are ready to crank up the profits in your business with email…head over yonder: Email Playbook

P.S.S.  Need to improve your copywriting? This is sure to help:

The 10 Minute Copywriting Speed Course

Hey, Kelvin, do you have any copywriting products?

Aha…I thought you’d never ask.

I sure do.

However, they are very expensive, and if you’ve just stumbled onto my website and don’t know me from a can of paint, you’d be nuts to buy any of my products. After all, I could be a complete copywriting novice dressed up in guru clothing. Hell, the internet has no shortage of those.

Listen: I believe you should put someone’s content to the test before shelling out your hard earned. Know this: I want to help you drag in more sales for your business before you even think about giving me a single penny. 

And that, dear website visitor, is why all my new subscribers get the following two perks:

NEW SUBSCRIBER PERK #1 - The 10-Minute Copywritng Speed Course

Fast-track your way to writing persuasive sales copy. I’m talking about copy that stomps on peoples’ greed glands while sounding credible and believable. Not easy to do. That’s why I created the 10-minute copywriting speed course. (You’re welcome)

I don’t care if you’re a sniveling beginner or a grizzled veteran, this will help you write copy that opens both minds and wallets!

FACT: most people suck at writing promotional emails...

And yet… people still seem to make email marketing profitable – lame email copy and all.

Even the most clueless of business owners who add email to their marketing arsenal will see an increase in business.

Email, dear website visitor, is a very forgiving marketing medium. And therein lies a golden opportunity. If you learn just a little email copy (as opposed to normal copywriting – yes…there’s a difference), you can truly work wonders with email marketing. Look, I could wax lyrical about email copy all day long, but let me get straight to the point:

Email and sales go together like drunk and disorderly, and…I want to prove to you how easy it is to write emails people love to read and buy from. The notion that you need to be well versed in direct response marketing and be a certified copywriting pro is just beautiful nonsense. Not saying that won’t help… of course it’d help. What I am saying is that email is a very different animal, thus, you can get away with not possessing a lick of copywriting knowledge. If you’re serious about boosting your business’s sales, you’re gonna love perk #2 …

NEW SUBSCRIBER PERK #2 - The Ultimate Email Cheat-Sheet

Don’t let their simplicity fool you. These 17 email “types” are shockingly effective for selling products and services.

“Serious business owners and marketers need only subscribe”

NOTE: The 10-Minute Copywritng Speed Course and The Ultimate Email Cheat-Sheet will be delivered to your inbox immediately upon signing up.