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Why Scientists Are Cooler Than Entrepreneurs

Ehhh, what’s up Doc? Hmm… …you’ve just read my headline and you don’t seem convinced, huh? Well let’s see if i can’t convince you Boo-Boo. Here goes… Since the dawn of time the “scientist” has been carrying mankind on his big-hairy-scientific-back. When cavemen sat around in the dark eating cold raw raptor, who do you…

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What Is YOUR Marketing IQ?

Ya know something? Marketers online today are sooo childish. No, no..I don’t mean in that way. I mean literally. I will explain. But first I wanna tell you something I heard Eben Pagan (uber successful internet marketer) talk about in regard to children. Here’s what Eben shared: Some cognitive scientists did an experiment with 3…

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Better Call ‘Persuasion’

Yo! Let’s talk TV for a minute. If you’re a Breaking Bad fan, you’re probably already watching Better Call Saul. And if you’re not a breaking Bad fan (what’s wrong with you?) you should watch Better Call Saul anyway. Why? I’ll tell you why. Cuz the main character James “Jimmy” McGill – a small town…

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The Secret To Making Mo’ Money

Hey…. …In my outstanding devotion to giving you my best advice on all things sales and marketing… …I’ve realized I haven’t given you a good ol’ book recommendation for a while, so…. ….here it is: It’s called The Millionaire Fastlane. The author is MJ Demarco. On helluva clued-up individual. And qualified to write such a…

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What Jay Leno Discovered In Strip Clubs That Can Help Your Marketing

Greetings… ….my little marketing crony. Let me start this one off with a little quiz for your-bad-self… What is the most powerful way to boost your marketing campaign¬† response? Is it: (a) Improve your ad copy (b) Improve your list …OR…(c) Improve your offer? No, you can’t say all of them, smarty pants. You can…

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The Secret To ‘Secrets’

Cryptic headline? Yup. But don’t worry my little marketing crony… …all will make sense in a minute. Ok, so let’s drop-science on “secrets”. Here goes.. Use Secrets But Beware Of Secrets Did you know that the word “secret” is an absolute go-to word for the ad man. He knows if he can throw in the…

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Why You Must Be a Marketing Polygamist – Part 2

Ok… ….so here’s part 2 for your good self. As I was saying in part one, you must become a “stayer” and not a “player” if you want to recession-proof your business. And a “stayer” is a marketer who looks to build a long-term relationship with his customer as opposed to a one-night-stand type relationship…

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Why You Must Be a Marketing Polygamist – Part 1

Howz doin? Today… …I get all Aristotle-like and discuss the similarities between dating and business (marketing online). What? That didn’t sound interesting to you? Fair enough. Do you want to make so much money with your online business that it almost makes you recession proof? Hmm. I thought so. Well keep reading Amigo because the…

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