Not all my subscribers like me (can you believe that?), but almost all of them keep opening my emails. Does that sound strange to you? Actually, there’s a simple explanation. The reason they keep opeing my emails is…
And that’s fine by me. I respect anyone who can take information, implement it, and get a result. Well anyway, here’s what some of my loyal (and long-suffering) subscribers say about my newsletter:
CONTENT WARNING: Kelvin’s newsletter is rated R for strong, explicit lessons on persuasion, a full-frontal attack on poor salesmanship, obscenely profitable sales secrets throughout, disturbingly good copywriting lessons, and some marketing secrets that could be considered highly offensive to small-minded business owners.
Aha…I thought you’d never ask.
I sure do.
However, they are very expensive, and if you’ve just stumbled onto my website and don’t know me from a can of paint, you’d be nuts to buy any of my products. After all, I could be a complete copywriting novice dressed up in guru clothing. Hell, the internet has no shortage of those.
Listen: I believe you should put someone’s content to the test before shelling out your hard-earned. Know this: I want to help you drag in more sales for your business before you even think about giving me a single penny.
And that, dear website visitor, is why all my new subscribers get the following two perks:
I’m talking about copy that stomps on peoples’ greed glands while sounding credible and believable. Not easy to do. That’s why I created the 10-minute copywriting speed course. (You’re welcome)
I don’t care if you’re a sniveling beginner or a grizzled veteran, this will help you write copy that opens both minds and wallets!
And yet… people still seem to make email marketing profitable – lame email copy and all.
Even the most clueless of business owners who add email to their marketing arsenal will see an increase in business.
Email, dear website visitor, is a very forgiving marketing medium. And therein lies a golden opportunity. If you learn just a little email copy (as opposed to normal copywriting – yes…there’s a difference), you can truly work wonders with email marketing. Look, I could wax lyrical about email copy all day long, but let me get straight to the point:
Email and sales go together like drunk and disorderly, and…I want to prove to you how easy it is to write emails people love to read and buy from. The notion that you need to be well versed in direct response marketing and be a certified copywriting pro is just beautiful nonsense. Not saying that won’t help… of course it’d help. What I am saying is that email is a very different animal, thus, you can get away with not possessing a lick of copywriting knowledge. If you’re serious about boosting your business’s sales, you’re gonna love perk #2 …
Don’t let their simplicity fool you. These 17 email “types” are shockingly effective for selling products and services.