Dear subscriber,
This may or may not interest you:
An Australian biology teacher has grown human vocal cords from stem cells in the lab.
The results… well, they speak for themselves.
But the REAL news here is this:
With stem cell research properly funded, scientists believe we could do everything from cure Parkinson’s to regenerating spinal cord tissue in salespeople.
You can’t argue that wouldn’t be a good thing.
Look at the average salesperson today. They only say what they think their prospects want to hear, and never say what their prospects need to hear. They avoid all hard truths, and when it comes to handling objections, they couldn’t be more on tip-toe if they were a midget at a urinal!
A jellyfish has more backbone than the average salesperson.
Well, I’ll tell you this: My inner circle members have no such excuse for selling without guts, integrity, and fearlessness.
Last month’s issue (plus the audio) was all about that. But that’s last month.
We are about to enter a brand spankin’ new month.
You will have 31 glorious new days to pick up more customers and clients, become even more of a hero to your current clients and customers, and further your cause of putting your unique dent in this world.
And, just as I do at the start of every new month, I’ve got some secrets to share with you. Secrets that will help you get to where you’re going in business, and get there in style. Secrets that will help you pull in more of that green stuff.
Behold the July Issue:
Here’s a foretaste of what lies betwixt its pages:
*A 2,000-plus-year-old “behavioral change” secret almost nobody talks about today.
*Why most people suck at persuasion. And what to do about it if you’re one of them. – page 12
*Why one of my son’s best friends (who did a stint in juvenile prison) idolizes me, and would probably take a bullet for me. (This story contains a profound lesson on what really motivates people to change their behavior. – page 14)
*The 100-year-old book that should be on every business person’s bookshelf. – page 15
*A special type of marketing story you can tell that people (especially men) find irresistible.
*4 of the most ripped-off headlines in direct response history, and a breakdown of what made them so successful. And, how to adapt them for your marketing messages.
*John Carlton’s headline writing secret. Carlton is one of the best in the business when it comes to writing eye-popping, head-turning headlines. He does something different in his headlines that even most pros fail to do. (Listen: you can rely on ChatGpt if you want to, but if you’re serious about copywriting, and want to be great, then you’ll want to know John’s secret. It’s not easy to do, but it’s what makes a headline neurologically impossible to ignore. – page 17)
*Mail Order legend’s ingenious 15-word story. (This remarkable short story sold a shit ton of products. In fact, it’s one of the most successful ad campaigns in mail-order history. Here’s how you can use some of this mail-order genius’s magic for your own marketing messages.
Not getting my monthly issues?
That’s a shame.
If you want to know how that all works, do your due diligence here: https://kelvindorsey.com/mavericks-inner-circle/
Your friend,
Kelvin
Email Marketing Maverick
