Dear subscriber,
There was once a man who was so cool…
… that when Hollywood stars were around him, they acted like a bunch of teenage girls at a Beatles concert. I’m talking about a guy who was so damn cool, he made guys like James Dean and Steve McQueen look like nerds. Even the great Frank Sinatra wanted to be his friend.
Yup, Hollywood was his playground, and the stars were moths to his flame.
Who on earth was that cool, you ask?
I’m talking about the late, great Dean Martin, AKA…
… The King of Cool!
And, how Dean Martin got his nickname is, of course, a cool story.
Here’s how that went down.
One fine day (circa 1960), Dean Martin’s daughter, Deana, was waiting for her dad to finish work at the Paramount Picture lot. She just so happened to be standing next to Elvis Presley who was also working there that day. Well anyway, below is how Deana Martin tells the story in the documentary called The King of Cool.
“I was standing around waiting for dad, and Elvis leans into me and says, ‘I may be the king of rock and roll, but your dad is the king of cool!’ Wow!, I thought. Even Elvis thinks my dad is cool.”
Well, dear subscriber, Dean Martin is another great man who I feature in the April issue.
Now listen, if you have even been trolled online or have been unrighteously attacked by some spiteful loser customer or client, then you might be interested in what I write about in this issue.
Basically, I reveal one of the very best ways to deal with trolls and other losers looking to smear your business or just get attention at your expense. This way of dealing with trolls and haters is straight from Dean Martin’s playbook.
While other stars would rely on their security teams to handle the riff-raff, ol’ Deano had a trick up his sleeve that was as unique as it was effective. No, he didn’t have a taser or a tranquilizer gun. He didn’t even have a clever comeback ready to fire back. Instead, he relied on something even more powerful:
Wait.
What am I thinking? I count disclose this here. That wouldn’t be fair to my inner circle members.
But, what I can tell you is that if you use his strategy the next time you get trolled, well, two things will happen: (1) your audience will respect you more, and (2) the troll will rue the day they chose you as a target.
Awrite, for those who care, below are some more secrets waiting inside the April issue:
*A piercing insight into body language discovered by the University of Chicago shows that people who do this with their bodies when speaking or socializing are perceived as more credible and persuasive. (Best part: anyone can do this.)
*Bonding tricks of the world’s most charismatic people. (If you want to know the quickest and most effective ways to get people to instantly like you, then do what’s revealed on pages 7-8)
*A laughably simple way to bond with someone without even saying a word. According to research, doing this is the equivalent of three hours’ worth of positive interaction with that person. (And no, it’s not smiling or anything like that. In fact, it’s even simpler than that! – page 8)
*A particular part of the human anatomy world-class poker players look at to see if a player’s bluffing. (There are many tells in poker, but world champion poker player Phill Hellmuth swears by this one. Knowing this valuable tell could also be invaluable in business, too. – page 8)
*A little-talked-about persuasion tip that almost nobody thinks to do.
A special way of using your tongue that can make your communications far more credible and persuasive. (Plus, studies show that people who do this well are perceived to be more trustworthy. – page 9)
*Persuasion secrets from the Journal of Language and Social Psychology you’d be nuts to not implement. (These are things most people have heard before, but most people either foolishly ignore them or are lousy at them. – page 9)
Not much time left to grab this issue, Freckles.
If you want it, hurry here: https://kelvindorsey.com/mavericks-inner-circle/
Your friend,
Kelvin
Email Marketing Maverick
