Free Access to Kelvin’s Ultimate Email Cheat-Sheet and 10 Minute Copy Speed Course

Papa Maverick’s Numero Uno Sales Strategy

Dear subscriber,

Pay attention, now.

The following story contains my numero uno sales strategy, okay?

It’s profound.

Hey! Did you just eye-roll me?

Hm, you must be new around here. Look, you can doubt Papa Maverick if you want, Slick, but you’ll soon learn that’s a big mistake.

Whatever.

Now, in case you care: I heard Steve Harvey tell the following story on Shannon Sharpe’s podcast.

Here’s the story:

Steve Harvey and his pal Denzel Washington were out for dinner at a popular restaurant in LA.

The two of them start comparing notes on fame.

Denzel looks at Steve and says, I’m a movie star and you’re a TV star. Do you know the difference between the two? Whatcha mean? says Steve.

Let’s go get a drink and I’ll show you, says Denzel.

Denzel takes Steve by the arm and leads him over to the bar, like some kind of guru guiding his student to enlightenment. They start mingling with the commoners, chatting up the regular folks like they’re just a couple of regular Joes. After a few minutes of mixing it with the people, they head back to their VIP table.

Okay, Steve, did you see the difference? I dunno what you mean, D, says Steve.

Okay, let me explain. Did you notice people were almost hesitant to approach me? And if they did, they treated me like I’m some type of deity. But with you, Steve, it’s different. They come up to you, arms wide open, like you’re some sort of long-lost relative. They’re hugging you, telling you their life story, and inviting you to their next barbeque.

The difference is they treat me like and dignitary and they treat you like a friend!

Do you know why, Steve? (Denzel asks more rhetorical questions than me)

Here’s why: because for people to see me, they need to hire a babysitter, organize transport, stand in line, pay $20, then stand in line again to get some popcorn, then find a seat, and then finally I appear – on a 25-foot tall screen! Then they leave and they don’t see me anymore unless they decide to go through all that again sometime the following year.

For you, Steve, it’s a different story.

Being a TV star, they don’t have to pay to see you. Instead, they invite YOU into their homes. Everyday! Nobody invites you to their home unless they like you. They’re makin’ sandwiches and watching you in their family rooms each day, probably in their underwear. Steve, you’re part of their daily lives! To them, you’re a friend.

***

Hey, did you catch my sales strategy in that little yarn?

Of course you did, you’re not some slack-jawed yokel. But for those of you who were too busy counting your toes to pick up on it, let me connect the dots for you.

My subscribers invite me into their homes (inboxes) every day. They welcome me with open arms and wallets. I’m part of their everyday lives.

Understand this:

People will rarely allow you to show up in their inbox every day if they see you as nothing more than a marketer. The same goes for trainers, experts, contractors, advisors, specialists, and coaches. But if they see you as a friend…

… They’ll Welcome You With Open
Arms and Wallets!

Works for me.

If you’d like my exact playbook on how to turn ice-cold prospects into friends, and then happy and loyal customers, then clickety-click here: https://kelvindorsey.com/email-mavericks-playbook/

Your friend,

Kelvin

Email Marketing Maverick

Hey, Kelvin, do you have any copywriting products?

Aha…I thought you’d never ask.

I sure do.

However, they are very expensive, and if you’ve just stumbled onto my website and don’t know me from a can of paint, you’d be nuts to buy any of my products. After all, I could be a complete copywriting novice dressed up in guru clothing. Hell, the internet has no shortage of those.

Listen: I believe you should put someone’s content to the test before shelling out your hard earned. Know this: I want to help you drag in more sales for your business before you even think about giving me a single penny.

And that, dear website visitor, is why all my new subscribers get the following two perks:

NEW SUBSCRIBER PERK #1 - The 10-Minute Copywritng Speed Course

Fast-track your way to writing persuasive sales copy. I’m talking about copy that stomps on peoples’ greed glands while sounding credible and believable. Not easy to do. That’s why I created the 10-minute copywriting speed course. (You’re welcome)

I don’t care if you’re a sniveling beginner or a grizzled veteran, this will help you write copy that opens both minds and wallets!

FACT: most people suck at writing promotional emails...

And yet… people still seem to make email marketing profitable – lame email copy and all.

Even the most clueless of business owners who add email to their marketing arsenal will see an increase in business.

Email, dear website visitor, is a very forgiving marketing medium. And therein lies a golden opportunity. If you learn just a little email copy (as opposed to normal copywriting – yes…there’s a difference), you can truly work wonders with email marketing. Look, I could wax lyrical about email copy all day long, but let me get straight to the point:

Email and sales go together like drunk and disorderly, and…I want to prove to you how easy it is to write emails people love to read and buy from. The notion that you need to be well versed in direct response marketing and be a certified copywriting pro is just beautiful nonsense. Not saying that won’t help… of course it’d help. What I am saying is that email is a very different animal, thus, you can get away with not possessing a lick of copywriting knowledge. If you’re serious about boosting your business’s sales, you’re gonna love perk #2 …

NEW SUBSCRIBER PERK #2 - The Ultimate Email Cheat-Sheet

Don’t let their simplicity fool you. These 17 email “types” are shockingly effective for selling products and services.

"Kelvin has always given outstanding ways of improving your email marketing responses with proven mind blowing tips and secrets."

"Kelvin cuts through the crap. What he teaches just makes sense."

"This Maverick guy is oh so different. Kinda crazy in a delightful (and profitable) way! He is the one Goo-Ruu who really gets it . . . when it comes to the psychology of sales, he routinely hits it out of the park ! I use his insights in my retail sales job, which has surprisingly elevated me to making Honda’s "Counsel of Sales Leaders" two years in a row !

"Kevin offers great tips and advice... I have truly enjoyed his book and emails... it has helped me tremendously..."

"Kelvin Dorsey is the REAL DEAL."

"Get ready for some "Ah Ha" moments all throughout Kelvin's writings."

"Daily gems kept me interested and reinforced some things that needed reinforcing."

"Best money I’ve invested in my business online in 10 years."

"Kelvin Dorsey is crazy. That’s why I like him."

"Kelvin is the real deal. If you want to learn about copywriting and building a business that draws your ideal person to you, then you need to read his stuff."

"The way Kelvin writes his content, you will be literally laughing out loud!"

"If I can learn to write half this good I'll be eating shrimp from the Barbie every night!!!"

"His stories are very effective."

"Kelvin reveals all of the tricks and "secrets" of the salesman's trade without resorting to dishonesty."

"Great example of what a good marketer does best, sell himself. Hip and a little crude but entertaining information."

"Kelvin knows what he is talking about. His content has helped me sharpen my copywriting skills, email marketing skills, and speaking skills. Yes, speaking skills!"

"You will learn a lot."

"Kelvin provides extraordinary insight into successful online marketing."