Free Access to Kelvin’s Ultimate Email Cheat-Sheet and 10 Minute Copy Speed Course

Why I Write Better Headlines Than You

Let’s talk about headlines.

Now, even if you’re a rank beginner copywriter, I’ll lay odds you already know that the headline is the most critical part of a piece of sales copy.

Am I right?

I thought so.

So, I’m not gonna flog that dead horse.

Instead, I’m going to list some ‘headline types’ that you may not be using, or may not even know about.

I’ll just go through them rat-a-tat-tat, ok?

Ready?

Alrighty then.

There is:

The Listicle Headline: 99 Reasons Why You Should Heed The Email Marketing Maverick’s Advice

The Ask a Question headline: Do You Make These Mistakes On a First Date?

The What Never headline: What Never To Say To a Pregnant Woman

The Curiosity headline: Why You Should Never Freeze Your Vodka

The Straight up benefit headline: Beat The Taxman With These 5 Fully Franked Dividend Stocks

The Little-Known Way headline: The Little-Known Way To Eat Like a King For Just $10 a Week

The Sneaky Way headline: A Sneaky Way To Ensure Your Mother-In-Law Never Overstays Her Welcome

The How-To headline: How To Drive Like a Bat Out Of Hell And Never Get Speeding Tickets

The Why headline: Why All Cyclists Should Be Run Over

The Borrowed Credibility headline: Casanova’s Secret – How To Pick Up Woman Even If You’re Ugly, Short And Broke

The Story Headline: Local Bartender Develops an Amazing Cocktail That Increases Your IQ (At least, you feel a lot smarter)

The Bark a Command headline: Stop Wasting Your Time And Dime On All Those Dumbass Email Marketing Books

The Foolproof Sign headline: Could Kelvin Dorsey Be Full of It? The Foolproof Sign

The Announcement headline: The Maverick’s New Book Will Be Released In March!

How do ya like them apples?

What?

Did you really think I was going to teach you how to write headlines without being irreverent and self-serving?

Admit it though, it made reading them a little less tedious, didn’t it?

Whatever.

Now, let me get serious for a moment.

I bet you often struggle to come up with the perfect headline or subject line, right?

But you shouldn’t feel bad about that; almost every marketer has a hard time with headlines and subject lines. I say “almost” because smart marketers like, yours truly, NEVER struggle with headlines.

And no, it’s not because I’m more talented than you (Well, maybe a little), but because I use a little something called a Swipe File. If ever I’m having a brain-fart with a subject line (or headline), I simply pull out my trusty ol Swipe File, scan my peepers through it, and voila…within seconds, I have a brilliant subject line idea.

But so what?

You don’t wanna hear me go on about how easy I’ve got it, right?

Well, cheer up, Buttercup, because I’m about to give you an opportunity to solve your headline and subject line problem for good.

Today, I’m giving you the chance to get your mitts on the exact Swipe File I use.

Look, if you’re sick and tired of straining your brain only to come up with so-so headlines and subject lines, then this offer is indeed a no-brainer.

If you’re interested in getting your hands on this Swipe File, then looky here: The Maverick’s Swipe File

P.S. I don’t often promote this, so if your impatient and don’t wanna wait until I feel like promoting it again, you should jump on it now.

Just sayin.

Peace.

Kelvin

Email Marketing Maverick

Hey, Kelvin, do you have any copywriting products?

Aha…I thought you’d never ask.

I sure do.

However, they are very expensive, and if you’ve just stumbled onto my website and don’t know me from a can of paint, you’d be nuts to buy any of my products. After all, I could be a complete copywriting novice dressed up in guru clothing. Hell, the internet has no shortage of those.

Listen: I believe you should put someone’s content to the test before shelling out your hard earned. Know this: I want to help you drag in more sales for your business before you even think about giving me a single penny.

And that, dear website visitor, is why all my new subscribers get the following two perks:

NEW SUBSCRIBER PERK #1 - The 10-Minute Copywritng Speed Course

Fast-track your way to writing persuasive sales copy. I’m talking about copy that stomps on peoples’ greed glands while sounding credible and believable. Not easy to do. That’s why I created the 10-minute copywriting speed course. (You’re welcome)

I don’t care if you’re a sniveling beginner or a grizzled veteran, this will help you write copy that opens both minds and wallets!

FACT: most people suck at writing promotional emails...

And yet… people still seem to make email marketing profitable – lame email copy and all.

Even the most clueless of business owners who add email to their marketing arsenal will see an increase in business.

Email, dear website visitor, is a very forgiving marketing medium. And therein lies a golden opportunity. If you learn just a little email copy (as opposed to normal copywriting – yes…there’s a difference), you can truly work wonders with email marketing. Look, I could wax lyrical about email copy all day long, but let me get straight to the point:

Email and sales go together like drunk and disorderly, and…I want to prove to you how easy it is to write emails people love to read and buy from. The notion that you need to be well versed in direct response marketing and be a certified copywriting pro is just beautiful nonsense. Not saying that won’t help… of course it’d help. What I am saying is that email is a very different animal, thus, you can get away with not possessing a lick of copywriting knowledge. If you’re serious about boosting your business’s sales, you’re gonna love perk #2 …

NEW SUBSCRIBER PERK #2 - The Ultimate Email Cheat-Sheet

Don’t let their simplicity fool you. These 17 email “types” are shockingly effective for selling products and services.

"Kelvin has always given outstanding ways of improving your email marketing responses with proven mind blowing tips and secrets."

"Kelvin cuts through the crap. What he teaches just makes sense."

"This Maverick guy is oh so different. Kinda crazy in a delightful (and profitable) way! He is the one Goo-Ruu who really gets it . . . when it comes to the psychology of sales, he routinely hits it out of the park ! I use his insights in my retail sales job, which has surprisingly elevated me to making Honda’s "Counsel of Sales Leaders" two years in a row !

"Kevin offers great tips and advice... I have truly enjoyed his book and emails... it has helped me tremendously..."

"Kelvin Dorsey is the REAL DEAL."

"Get ready for some "Ah Ha" moments all throughout Kelvin's writings."

"Daily gems kept me interested and reinforced some things that needed reinforcing."

"Best money I’ve invested in my business online in 10 years."

"Kelvin Dorsey is crazy. That’s why I like him."

"Kelvin is the real deal. If you want to learn about copywriting and building a business that draws your ideal person to you, then you need to read his stuff."

"The way Kelvin writes his content, you will be literally laughing out loud!"

"If I can learn to write half this good I'll be eating shrimp from the Barbie every night!!!"

"His stories are very effective."

"Kelvin reveals all of the tricks and "secrets" of the salesman's trade without resorting to dishonesty."

"Great example of what a good marketer does best, sell himself. Hip and a little crude but entertaining information."

"Kelvin knows what he is talking about. His content has helped me sharpen my copywriting skills, email marketing skills, and speaking skills. Yes, speaking skills!"

"You will learn a lot."

"Kelvin provides extraordinary insight into successful online marketing."